Every dealer wants to expand its operations internationally, but not always useful. For example, what happens when your franchise company in the United States only one franchise to another in Yemen, Egypt, Algeria, Tunisia, Libya, Bahrain, Syria, Sudan, Nigeria, Ivory Coast, had sold etc.
Are you beginning to see the challenges? And only this year, what if you sell an international franchise and its franchisees have to happen to unrest, civil war, war or unrest Deal? Okay, so let’s talk about a case study here, an aircraft washing franchise, which will be at the international airport of Beirut, Lebanon. The reason I bring this up is that not long ago that I had to make a decision on a franchise basis.
Here are some of my thoughts and think of the decision not to sell to a franchise there. Some of my concerns in the preparation of franchise operations at the airport in Beirut, Lebanon are the following. My first concern is, and knows this is from my perspective as an American, as it is, in Lebanon because of his troubled past was not on our list for international expansion.
However, I tend to agree that the perceived risk / crisis effectively limit competition and thus a sense of opportunity for someone who knows the “real” situation on the ground. And with the prospect of Hezbollah “recharge” rockets in Lebanon and the future challenges in the short term future, is problematic. Remember the last time there was a conflict between Israel and Hezbollah, the international airport was involved.
As a franchisor in the U.S. you can understand why I want to concentrate elsewhere, remember that 195 countries around the world, but with 10 airports and 140 of them with regular scheduled flights from a single type, that many of the aircraft Wash in the world. There are security issues that feel a franchisor is responsible for the sale of a franchise that now can, particularly a base aviation operation. You see, the last thing I want is my brand involved in a war zone.
Then it costs money, franchisees in other countries, lawyers’ fees in accordance with local laws, for example, therefore, would have to contact my lawyer and see what they have to say about the Lebanese Franchise law, as I have something to read recently in the IFA newsletter the laws of exchange between the U.S. and Lebanon in terms of the franchise, which means our rules and regulations for the disclosure of the franchise are very similar.
And to realize this before you even offer to do a franchise there. In the end I offer reasons that I do not see an advantage for me, a franchise for the airport in Lebanon, as if there is enough money in it be worth my time, but maybe it makes sense to have some control over this and thinking you about it and came back with any potential buyer is.
But what else? Now, in the case of aircraft washing, a major challenge in many countries with water supply, so you need to check the water supply there and the necessary approvals to the activity, it may be provisions could be challenged in meeting. Finally, a franchise type familiar in a country the right to vote, I need to make sure that is understood by the prospective franchisee of the aviation industry, and see if you have a pilot’s license or ever worked in the aviation and if so, how function?
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People have to buy all sorts of reasons for a franchise. Some would be assigned to record with a win. Some do it because they like a particular industry. Others do so just because they think it is a good investment.
Many employers prefer to start your own franchise business because they enjoy the support that comes with it. After all, if you open a franchise, you will receive ongoing support – as a marketing consultancy, training and support throughout the company, including IT. Surely you have invested your own money, but also behind the resources of an entire company to you. With a franchise, you are never “going alone.”
But that does not mean that the franchise is simple. There are still risks, so you need to do careful research before jumping into a franchise.
So what have a look at?
Be sure to have enough seed capital
How to spend with each new start-up, have money to make money. Depending on the business model may take a while to make a profit. The parent company will not bail if you are experiencing financial problems. Make sure enough money to throw the ball rolling and take care of all the tasks of daily life.
Make sure you are comfortable with the corporate office
Remember, you are carrying out their business model to them in their training and the sale of their products. You have a good “fit” with the people who have to run the company. It is unlike any other relationship – if you can not communicate openly and honestly with the corporate office, the franchise will never survive.
Make sure you are prepared to work hard
This should be obvious, but there are many people who thinks the franchise is less work! No matter which business model the following, you are a new company still, and that takes work. If you do not have a passion for what you do, your franchise will not succeed.
Make sure you know how they manage their own business
After all, is very different to actually be the boss. Sure, with a franchise, you have to adapt their strategies in the context of the core network. However, fall from day to day decisions and responsibilities on the shoulders. And the one who writes all the checks; we must have strong skills in budget – especially at first.
They must also monitor the latest developments in the industry – the need to read magazines and keep up all the news that affects your company does. -
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